Is This Vodka Billboard Anti-Semitic?
SodaHead News 2011/11/25 20:00:00
There's nothing like some good ol' ethnic controversy to kick off the holiday season, right? A New York City billboard advertising Wodka brand vodka was quickly removed ("and destroyed") this week when onlookers began complaining that the ad was anti-Semitic. The sign read: "Christmas quality, Hanukkah pricing." The Anti-Defamation League called the ad "crude and offensive ... clearly insensitive and inappropriate" for correlating the Jewish holiday with money.
MMG, the marketing company that designed the ad, does not deny that the billboard was drawing on Jewish stereotypes, but MMG head Brian Gordon explained, "We thought people would perceive it as 'ha ha quirky.' But people perceived it as offensive, and because of that, we pulled it."
The New York Times notes that Gordon was "quick to point out that he is Jewish."
See Votes by State
News & Politics
Hot Questions on SodaHead
More Hot Questions