France Bans On-Air Mentions of Facebook and Twitter: Fair Enough or Far Out?
SodaHead Fun
2011/06/06 11:50:00
|
|
|||||
|
12 votes
|
|
57% | |||
|
9 votes
|
|
43% | |||
Is it promotion to call a thing by its name on air? That's what the French Government seems to be saying.
"The French cite a 1992 law on the books that bans the promotion of business enterprises on network television programs. And a mere mention of “follow us on Twitter” or “check out our Facebook page,” in the eyes of the French government, represents subliminal advertising and promotion of those platforms."
But when the news requires mention of Twitter "there would be virtually no confusion if a reporter said, “Visit us on the website where you can post real-time updates in 140 characters."
So is it a pointless measure on the part of the French government, or fair enough not to be promoting some sites over others?
France Says Adieu to On-Air Mentions of Facebook and Twitter
"The French cite a 1992 law on the books that bans the promotion of business enterprises on network television programs. And a mere mention of “follow us on Twitter” or “check out our Facebook page,” in the eyes of the French government, represents subliminal advertising and promotion of those platforms."
But when the news requires mention of Twitter "there would be virtually no confusion if a reporter said, “Visit us on the website where you can post real-time updates in 140 characters."
So is it a pointless measure on the part of the French government, or fair enough not to be promoting some sites over others?
Read More: http://feedproxy.google.com/~r/time/topstories/~3/...
Translated
The French will never be strange enough to suit them.