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Virgin Atlantic Launches Lip Gloss Called 'Upper Class Red': Sexy or Stupid?

SodaHead Living 2012/03/28 21:00:00
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Air travel certainly isn't as sexy as it used to be -- but Virgin Atlantic wants to change all that. The airline is launching a lip color called "Upper Class Red" in collaboration with bareMinerals, The Telegraph reports. That's right, airlines can have lipsticks, too!

virgin atlantic lipstick

The gloss -- which was created to match the airline's signature red color -- marks the launch of the airline's redesigned Upper Class Cabin. And in what feels like some kind of "Pan Am" era throwback, all of the female crew will be wearing the shade on the A330 flight from London to New York, which features the new Upper Class Cabin.

"It's a really bluey-red, and the bluey-reds suit all skin tones," Rebecca Creer, senior spas and grooming manager at Virgin Atlantic, told the Telegraph, adding: "red hot lips have always been a trademark of our cabin crew, signifying the strength and confidence they embody."

And believe it or not, this product was created especially for frequent fliers, as it includes "micronized freshwater pearl powder which hydrates the lips alleviating the effects of cabin air pressure," Sarah-Jane Froom, makeup artist at bareMinerals, tells the paper. The sexy shade costs about $24, but it feels pretty gimmicky to us. How about you?
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Top Opinion

  • Aly Hart 2012/03/28 22:17:45
    Sexy
    Aly Hart
    +8
    Okay, it's a little weird that an airline makes lip gloss. But at least it's a cute color :D

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Opinions

  • Dynasty Fighter 2012/04/04 05:00:44
    Stupid
    Dynasty Fighter
    I think its stupid
  • peggy 2012/04/02 07:08:12
    Stupid
    peggy
    Sorry have my own lipsticks
  • P. Sturm 2012/04/02 05:54:12
    Sexy
    P. Sturm
    It reminds me of Pan-Am's old promotions. We'll see if the products are up to that high a quality for the price.
  • CaptnSassy 2012/04/02 01:14:09
    Stupid
    CaptnSassy
    great, just what we need more of; one more thing to pull the haves out from the crowd of the havenots.
  • Wayne TH G 333 2012/04/01 02:05:36
    Sexy
    Wayne TH G 333
    But it really depends on the wearer, I don't think it would suit me!
  • TheMadChameleon 2012/04/01 01:45:02
    Sexy
    TheMadChameleon
    On some people, doubtless, but I wouldn't wear it, and I certainly would not pay that much money for it!
  • sandra 2012/04/01 01:43:01
    Stupid
    sandra
    Us lower class folks would like to try it to , lol
  • Jyoti 2012/03/31 18:14:20
    Stupid
    Jyoti
    dont understand how it is adv for an airline...unless its just meant for men :-S ...btw dont they have any guy in the crew...if so..I am definitly not flying by this airlines
  • Splashfairy 2012/03/31 02:49:21
    Stupid
    Splashfairy
    +1
    Give us cheaper plane fare! That's what the traveling consumer REALLY wants!
  • johnpaul 2012/03/30 20:13:50
    Stupid
    johnpaul
    Women look better all natural.
  • Lisa 2012/03/30 19:33:55
    Sexy
    Lisa
    whatever makes a profit I guess... capitalism at its best
  • michel 2012/03/30 09:12:35
    Sexy
    michel
    this somehow makes me want to wear this and become a flight attendant :) some of those girls are very pretty and sophisticated, soo I would love to be like them. I want it
  • OzSurfer 2012/03/29 19:36:00
    Sexy
    OzSurfer
    It's more about it being a marketing tool for the airline but it's clever.
  • shadowmoon 2012/03/29 17:55:29
    Stupid
    shadowmoon
    +1
    Did you know women who wear makeup swallow, on average, 7lbs of lipstick per year?
  • Margaret Jacobson 2012/03/29 17:16:36
    Sexy
    Margaret Jacobson
    why not!!! If it sells.....its a hit..........why not.........there will be more companies selling their own brand and NEW SHADES???
  • Mrs. Kathy Arch 2012/03/29 17:02:44
    Stupid
    Mrs. Kathy Arch
    +1
    $24.95 for gloss? SERIOUSLY?!?
  • ChocolateAttack 2012/03/29 16:33:27
    Stupid
    ChocolateAttack
    omg seriously wtf xD I honestly find all lip glosses the same
  • Bonner Clinton 2012/03/29 16:07:28
  • Davey 2012/03/29 16:03:50
    Stupid
    Davey
    Where there is a buck to be made, someone is going to try and get that buck.

    Funny part of this is that much like hookers, they are gonna make that buck on someones lips.
  • Angela 2012/03/29 15:34:57
    Stupid
    Angela
    Not just stupid, below and beyond stupid...upper class red is that like commi red with an upper class distinction? Or elitist nonsense consigning class systems to people who fly? Orrrr are these fools just too dumb to understand what they convey..Virgin Atlantic wanting to sex up their airlines? Isn't that just a little teeny weeny bit confusing/conflictual? Dumb meets dumber in this context for this arline..prediction and conclusion? Epic fail!!
  • angie45 2012/03/29 15:24:20
    Sexy
    angie45
    i think it would be cool
  • gldynmd BTO-t-BCRA-F 2012/03/29 15:11:52
    Stupid
    gldynmd BTO-t-BCRA-F
    +1
    But smart... anything to make a buck.
  • Temlakos~POTL~PWCM~JLA~☆ 2012/03/29 14:25:16
    Stupid
    Temlakos~POTL~PWCM~JLA~☆
    +1
    Virgin Atlantic is, as you suggest, trying to re-create the look-and-feel of the now-defunct Pan American World Airways. But--let's face it--that era is gone forever. (Pan Am themselves knew that when they declined to order the Concorde.)
  • RoseyRhod 2012/03/29 13:57:49
    Stupid
    RoseyRhod
    +1
    Where's the Who Gives a Rip option? I really don't care.
  • Aksana 2012/03/29 12:52:58
    Sexy
    Aksana
    sexy
  • Massaro1150 2012/03/29 10:23:44
    Stupid
    Massaro1150
    +2
    Let's face it they're running out of names for lipsticks and polishes.-So what difference does it make.
  • Samantha 2012/03/29 09:17:07
    Sexy
    Samantha
    The colour is hot! dunno how good the quality would be though. The name may create a bit of controversy tho
  • geneticmistake 2012/03/29 06:20:51
    Sexy
    geneticmistake
    Not to me as I don't really like red lipstick. But in today's marketing scene I don't consider the lipstick stupid. Actually the idea is clever promotion. Companies tie in to disparate products routinely to publicize themselves. Since personally I don't wear any lipstick, except maybe on Halloween, I don't know about the $24 price.
  • genetic... genetic... 2012/03/29 06:46:50 (edited)
    geneticmistake
    +1
    Two firm exceptions to not liking red lipstick:

    Robert Palmer - Addicted To Love

    Sorry ladies if you consider this sexist. I just find this.....Simply Irresistible
  • goatman112003 2012/03/29 06:02:36
    Sexy
    goatman112003
    They are selling status. Just like Lexus does or Cadillac or number of other items.
  • TC 2012/03/29 05:47:46 (edited)
    Sexy
    TC
  • liz is still alive 2012/03/29 05:36:17
    Stupid
    liz is still alive
    Airlines should stick to airplanes.. and food.
  • Gregaj7 2012/03/29 04:48:51
    Stupid
    Gregaj7
    I don't like red.
  • happyman 2012/03/29 04:47:39
    Sexy
    happyman
    Vintage look, nice
  • Tennessee3501 2012/03/29 04:41:16
    Sexy
    Tennessee3501
    Anything to make a buck! It could be marketed as "The perfect lipstick for virgins from Virgin Airlines! If you do not use it, Rush Libmbaugh will assume that you are not a virgin and will call you a slut on his radio program."
  • Zombz 2012/03/29 04:33:12
    Sexy
    Zombz
    Why is it stupid? It's a name.
  • W Voolzk 2012/03/29 04:14:22
    Stupid
    W Voolzk
    The "Gentleman billionaire" who owns that airline and is supporting flights into space for $100,000.00 must have an ego problem or maybe he has caught on to something about "First Class"
  • BonnieDeutsch 2012/03/29 03:46:36
    Stupid
    BonnieDeutsch
    Many celebs decide to go into the cosmetic business, but an airline company ?
  • freespire 2012/03/29 03:31:45
    Stupid
    freespire
    what makes them think the lower class are going to pay more because you name it upper class?
  • Jan Nel 2012/03/29 03:07:24
    Sexy
    Jan Nel
    Color nice, price ouch!!

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