'Strip for Likes' Campaign: OK or No Way?

by SodaHead Living Posted 2012/04/13 21:00:00

Related Topics: Stüssy, Strip for likes, Campaign, Fashion, Facebook, Trend, Clothes, fans, 2012, Sexy, Photos, Photo, Genius, Fan, Word

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445 votes
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	OK	214 votes	48%
	No way	231 votes	52%

This could be the beginning of a dangerous trend. The Amsterdam branch of fashion brand, Stüssy, is encouraging fans to click the "like" button on photos of a sexy model on their Facebook page. The more "likes" a photo receives, the more clothes the heavily dressed model in the photo will take off. In other words, this chick is digitally stripping for "likes."

Is the campaign clever? Without a doubt. Degrading to women? Some says yes. Plus, as some point out, it could be in violation of Facebook’s Terms of Service. Facebook’s promotional guidelines read, "You must not use Facebook features or functionality, such as the Like button, as a voting mechanism for a promotion." What do you think of the "strip for likes" campaign? Is it a genius way to get clicks and likes? Or just plain tacky?

+18

Add a comment above

Riobhca 2012/04/14 00:29:32

No way

+20
This shows how low society has sunk. What happened to self-respect? Apparently it's just about dead.
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More polls by SodaHead Living

joshua ben-ami 2012/05/08 21:00:57

OK

grow up just marketing ploy

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Mercenary2728 2012/04/19 19:36:45

OK

This Is Awsome I Hope It All Comes Off

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Tom 2012/04/17 19:23:34

No way

It degrades women in general.

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Geoffrey Gioja 2012/04/17 16:21:05

No way

There is a world of difference between taking pleasure in the appreciation of the female form,(an activity I predict I will enjoy forever) and being a poster boy for the Male Gaze. Part of the job of the mind is to objectify, to simplify complexity so that pathways to action are more readily available - a handy tool when your physical survival is threatened. However, when we encounter situations that do not threaten our survival, then reducing any piece of the universe to merely one of it's aspects is less than beautiful, usually thoughtless, often dangerous, and sometimes cruel. I point no finger without appreciating that whenever I do, that hand of mine has four other fingers pointing back at me. Nevertheless, when I consider this Ad Campaign within the many contexts that come to mind quickly, i must vote an entusiastic "No Way"."

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Odinsown 2012/04/16 22:10:28

OK

Bring on the stripers

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TheBorg 2012/04/16 21:23:07

OK

+1

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RobsFan! 2012/04/16 20:26:56

OK

+1
Ok, you like you do it :)

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wtinaJD 2012/04/16 18:48:35

OK

Leave them be!!! Better to strip for "likes" than "DIS-likes!"

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RobsFan! to wtinaJD 2012/04/16 20:26:28

I totally agree :)

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DanC 2012/04/16 17:58:02

OK

Religious/conservative wackos need to get a life!

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Margaret Jacobson 2012/04/16 17:49:03

OK

whatever!!! I wouldn't do it...........

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ticlo7 2012/04/16 15:42:17

No way

+1
I'm almost ashamed to be female. Almost.

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TheMadChameleon 2012/04/16 14:34:40

OK

+1
Tacky, yes. It's not my thing, but it's not a REAL problem.

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chamchamgal 2012/04/16 14:30:05

OK

People don't seem to understand advertising anymore.
Sex sells.

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wulfsong 2012/04/16 14:06:27

OK

Anything with models stripping is ok in my book.

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Stacie's Mirage 2012/04/16 12:55:36

No way

Awkward!!!

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10sgirl 2012/04/16 11:01:47

No way

+1
She's buying her likes from pigs who desperately have nothing else to do but click like and watch her strip

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wtinaJD to 10sgirl 2012/04/16 18:52:23

Would you rather she do it in a club? Where those same pigs could watch her in person? I think this is safer...for the girls anyway.

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geneticmistake 2012/04/16 08:09:03

OK

Just from a marketing (brand exposure) position the idea is clever. Even if Facebook stops the campaign Stüssy already has a bunch of free publicity. If this goes on I seriously doubt the model will ever expose much. Lingerie models routinely walk down runways barely covered. Any kid can find pictures of women in bikinis and underwear online. Each layer on Stüssy's model is simply more clothing to show off. Even if she loses all, her pose likely will be quite unrevealing.

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TC 2012/04/16 05:55:23

OK

+4

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niessa_key 2012/04/16 03:55:00

No way

absolutely no way!!!!!!!!!

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Jessica 2012/04/16 03:36:53

No way

+1
Ahh, society. How you have fallen down....

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baby shaker 2012/04/16 03:17:50

No way

+3
daddy must be proud

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Wayne TH G 333 2012/04/16 03:11:39

No way

I'm not dead against it, I just think it's a tacky marketing ploy.

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raimiek 2012/04/16 02:55:36

No way

+1
Two words..Attention Whore. Lol

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Jay Calderone 2012/04/16 02:40:22

OK

+2
Yes. YES. Awesome idea.

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Jiorgia 2012/04/16 01:31:01

OK

+1
the top opinion at the moment is "This shows how low society has sunk. What happened to self-respect? Apparently it's just about dead."
seriously people it is an advertising campaign and a good one at that.
its a brilliant way to get people to notice your brand (that makes everything from ski wear to underwear) and to show them everything that you are making.
it isn't some desperate teenage girl who is teling people that the more likes she gets the more of her the world is going to see, and the girl in this ad is payed exorbitant amounts of money to do this and she will NEVER be naked in this ad.

i APPLAUD the agency that came up with this ad it is simply brilliant.

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Rubyking 2012/04/16 00:57:21

OK

it's fine

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overdog001 2012/04/15 22:57:08

No way

+1
Stüssy? Is that a contraction of "Stüpid Hüssy"?

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Z-Wolf 2012/04/15 22:56:24

No way

+1
That's kinda messed up.

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kayna 2012/04/15 22:54:59

No way

Ewwww!!! that's all I have to say

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imiejdoggydog 2012/04/15 21:35:47 (edited)

OK

but not in public..

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jere.chievres 2012/04/15 21:08:36

OK

+1
Only for good looking women!

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Matt 2012/04/15 20:52:02

OK

+4

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MiinaNiemi03 2012/04/15 20:36:48

OK

It's whatever. I guess people don't know what a bag of bones look like.

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Sperry23 2012/04/15 20:10:00

No way

But then you just can't stop stupid.

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Beanybudd 2012/04/15 19:59:29 (edited)

OK

+3
I think it's kind of cool. As long as it's more for artistic revealing rather than skanky revealing. I think if it gets down to the bare bum, the model will use their modeling to pose in such a way that they are not showing the goods, of course.

EDIT:
I'd also like to put it out there that there are people, average Joe's and Jane's that post FAR worse and inappropriate photos of themselves where children can see as well, but it is not professional, just whoring around.

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Deactivated...? 2012/04/15 19:44:47

OK

+1
Most females said "No way" to this haha but I guess if you like "likes" that much, go ahead. It's their life not mine

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TrailOfTears 2012/04/15 18:57:08

OK

+1
i personally dont care, just make sure that the ad can be blocked by parents on smaller children's facebooks.

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sockpuppet 2012/04/15 18:28:25

No way

+2
I guess I don't understand what "likes" are all about... why they're so desirable, and all. I'lll just stick with "NO WAY" because it's Facebook, and I'm tired of hearing about it everywhere on the net.

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