SAY WHAT? Does Taco Bell Deserve an Apology for Bogus Beef Lawsuit?
Travis J. Quibbert
2011/04/22 15:00:00
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120 votes
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38 votes
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When Taco Bell was hit with a class action lawsuit claiming their taco meat is only 35 percent beef, the fast food giant hit right back.
CEO Greg Creed said Taco Bell tacos start with "100 percent USDA-inspected beef," which is then seasoned and simmered. And he issued a blistering rebuke to the opposition attorneys: "Unfortunately, the lawyers in this case elected to sue first and ask questions later - and got their 'facts' absolutely wrong. We plan to take legal action for the false statements being made about our food."
Turns out, he didn't have to bother! The plaintiffs voluntarily withdrew their suit. But the "35 percent" claim is already out there, and Taco Bell would like something more than just a withdrawal of the suit. They'd like an apology!
And to that end, they've taken out full-page ads in newspapers around the country asking for just that:
CEO Greg Creed said Taco Bell tacos start with "100 percent USDA-inspected beef," which is then seasoned and simmered. And he issued a blistering rebuke to the opposition attorneys: "Unfortunately, the lawyers in this case elected to sue first and ask questions later - and got their 'facts' absolutely wrong. We plan to take legal action for the false statements being made about our food."
Turns out, he didn't have to bother! The plaintiffs voluntarily withdrew their suit. But the "35 percent" claim is already out there, and Taco Bell would like something more than just a withdrawal of the suit. They'd like an apology!
And to that end, they've taken out full-page ads in newspapers around the country asking for just that:
Read More: http://www.slashfood.com/2011/04/21/taco-bell-dema...
Top Opinion
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you betcha 2011/04/22 16:41:57Yes
+7Go for it, Taco Bell. Smearing a business is no less wrong than smearing a private individual, and the fact that these lawyers unleashed a monster that will NEVER really be back in the cage simply because they figured they had an easy target with deep pockets should earn them civil punishment.
Taco Bell's ALWAYS been good in my books - it's not authentic mexican food of course, but cheap prices, good taste, and even the solid promise of good beef, and I'm glad to see they didn't suffer much due to this stupid fiasco, save for a few patrons the franchise may have lost thanks to the slam on their rep.
So yes, an apology would be in order here. Taco Bell's reputation got needlessly attacked, and due to that they may have lost some customers in the process. A shame really.
And honestly, is an apology all that much to ask for?? They're not asking for money or anything of material value in return. Point is the lawsuit was wrong.
When someone is wrong, and PROVEN wrong, the most mature and just thing one can do is admit they were wrong, and apologize in the case anyone was affected due to it; and Taco Bell was. Unfortunately some people are just too damn proud to do that little deed.
Taco Bell would have lost in court, at least the court of public opinion, had the suit gone ahead. Way too many people who talk about having thrown up from Taco Bell's food. I for one am never eating there again
As of now I will not be eating there again or any fast food joint I'm done eating out, cooking from home.
These greedy bastards should be forced to apologize.
I try so hard to.
Those lawyers unleashed something they can't fully retract, so an apology is the least they can do in trying.