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McDonald’s Ranks Last in Consumer Satisfaction Index: Are You McLovin’ the Service There?

Living 2012/06/21 21:09:57
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Are you McLovin’ it? Neither are a whole lot of other people. According to Yahoo!, McDonald's finished dead last in a ranking of fast-food restaurants by the American Consumer Satisfaction Index (ACSI).



And in case you haven’t been paying attention, McDonald’s has ranked last in the ranking every year since 1995, except for once in 2009. Well, when your average employee looks to be about 15 years old, that could be part of the problem …

McDonald's issued a statement in response to the annual index: "At McDonald’s, customer satisfaction has, and continues to be, a top priority. We take all customer feedback seriously. Our internal and third-party research shows that we continue to make progress in satisfying our customers....Still, we know we can do more by continuing to offer our customers great value, menu variety and a positive service experience every time they visit our restaurants.”

Indeed, the service at McDonald’s may be getting better. The 73 percent satisfaction rating isn’t too bad – and it’s up from the chain’s all-time low of 59 percent in 2000.
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Top Opinion

  • McGill 2012/06/21 22:18:11
    Yes
    McGill
    +8
    you don't go to McDonalds for the great customer service you're their for the cheap and addictive food,

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  • real.ity.58 2012/06/22 03:58:50
    No
    real.ity.58
    Do they not hire Americans anymore?
  • kearra 2012/06/22 03:58:05
    No
    kearra
    +2
    Their Burgers are Too Small !!
  • Omni kearra 2012/06/22 04:27:34
    Omni
    +1
    You're too big!
  • kearra Omni 2012/06/22 04:28:39
    kearra
    +3
    Wow , Really ?!
  • Nuke 2012/06/22 03:56:41
    No
    Nuke
    +1
    I stopped going there years ago, haven't been to a McDonalds in 3 years or more, after every one I went to the only thing I ever ordered {The double quarter pounder with cheese} was always greasy and on top of that I would be full but not satisfied, just weighed down, I felt gross when I ate there.
    I have not missed or regretted not eating there again and frankly I can go the rest of my life without stepping foot in there again.
  • Me 2012/06/22 03:43:50
    No
    Me
    but i have found one that has excellent service and i drive the extra mile to get my food
  • James 2012/06/22 03:41:27
    No
    James
    I wouldn't say I'm loving it, but I do like it when they get my order right.
  • Dyonus 2012/06/22 03:35:13
    No
    Dyonus
    +1
    I ordered a coffee in the middle of the day from the drive through and they told me to pull around and wait because they had to brew some and I waited for 20-30 minutes and ended up having to go inside to get it because they had forgotten about me.
  • Omni Dyonus 2012/06/22 04:28:44
    Omni
    Why would you even order coffee from mcdonalds?
  • Dyonus Omni 2012/06/22 15:36:15
    Dyonus
    Because theirs isn't that bad and it goes good with their pumpkin pies.
  • NarcolepticGoat 2012/06/22 03:27:39
    Yes
    NarcolepticGoat
    a large diet coke extra ice through the drive through and it's only 1.06. I like that. I smile and say thank you and they smile back.
  • Whatsername 2012/06/22 03:27:02
    No
    Whatsername
    +1
    i dont expect much from mcdonalds
  • ««Gingey, the Master Debate... 2012/06/22 03:18:11
    No
    ««Gingey, the Master Debater of Þ|-|Дэ†»»
    +1
    It's not because the employees are young, it's because they're treated like garbage by their managers. I know how these fast food jobs are.
  • shywink ««Ginge... 2012/07/08 13:39:42
    shywink
    Their managers might treat them better if they were better workers. They want respect they have to earn it. Just because they dislike their job doesn't give them to right to do it crappily or to treat their customers with disdain. Sorry.... too many bad experiances at McDonald's for me to have much sympathy.
  • ««Ginge... shywink 2012/07/08 19:21:10
  • I<3Edward 2012/06/22 03:12:02
    No
    I<3Edward
    I can't stand McDonalds....I wish they didn't have one at every busy street in the city. What I really wish is for their fries start tasting bad so I would be tempted to ever to go into one again.
  • Sodaz56 2012/06/22 03:11:47
    No
    Sodaz56
    +1
    First of all, many of the employees barley speak English. The second thing is, they don't give you what you asked for. One day I got a bigMac and some apples instead of a double cheese burger and a large fry. Number 3 they rip you off.
  • michael... Sodaz56 2012/06/22 10:26:25
    michael.borsack
    And you cannot spell in English!
  • Sodaz56 michael... 2012/06/23 04:43:21
    Sodaz56
    I know. It's my auto-correct, every time I go to spell something, it says it's wrong. Besides I don't see any spelling errors there.
  • juicebox07 2012/06/22 02:53:05
    No
    juicebox07
    +1
    At the McDonald's I go to, they never say a word to me except to take my order and tell me how much I owe. They also like to rip me off. I've ordered and paid for a large size only to receive medium size. I've also used a coupon (which they kept) but still charged me full price for the meal. McDonald's needs to step it up. Just because they are a fast food place does not mean they are exempt from decent service. I get much better service when I go to Taco Bell.
  • Look YourWay 2012/06/22 02:51:25
    Yes
    Look YourWay
    +1
    never had a problem with their service, but then again, I know to not expect much at McDonalds.
  • La 2012/06/22 02:50:06
    No
    La
    +3
    But who cares, people eat there because it's dirt cheap. They make squillions of dollars, so clearly customer service doesn't matter.
  • (>*~*)>Zombiecat<(*-*<) 2012/06/22 02:45:54
    No
    (>*~*)>Zombiecat<(*-*<)
    +3
    Most of the McDonald's I've been to had rude asses working. No hi, bye, thank you, kiss my ass or nothing.
  • ⚥Κόζμω ... (>*~*)>... 2012/06/22 03:52:20
    ⚥Κόζμω Græme اليا Mongrain
    +1
    The only service you get is LIP…
  • (>*~*)>... ⚥Κόζμω ... 2012/06/22 08:34:05
    (>*~*)>Zombiecat<(*-*<)
    +1
    So true.
  • Mr. Won... (>*~*)>... 2012/06/22 03:53:34
    Mr. Wonderful
    +1
    Well I've been going to McDonalds since about 1960. During the late 60's, long before there were drive throughs or quarter pounders there was a McDonalds at 26th and Kedzie in Chicago. The day manager there from time to time would actually go out in the parking lot and ask customers muching down on 15 cent burgers how their food was. I kid you not. I guess those days are long gone. Yeah it was better, WAY better then.
  • cheetah... Mr. Won... 2012/06/22 04:58:53
    cheetahlover156
    They built a new McDonald's there on Kedzie/26th weird to know someone from the same city x)
  • Mr. Won... cheetah... 2012/06/22 14:00:04
    Mr. Wonderful
    Yeah, I used to work a couple miles from there and went to MickeyD's about once a week and things were always above average quality wise at that location.
  • (>*~*)>... Mr. Won... 2012/06/22 08:33:56
    (>*~*)>Zombiecat<(*-*<)
    +1
    Yeah I'm definitely thinking those days are gone. Now all you get is attitude and whats worse is management is usually standing right there.
  • hello kitty 2012/06/22 02:35:30
    Yes
    hello kitty
    i just like teh food.
  • nana 2012/06/22 02:31:10
    No
    nana
    +1
    i can't stand McDonald's
  • Beanybudd 2012/06/22 02:29:54
    No
    Beanybudd
    Some areas are good, but then other areas the people are rude and impatient. I mean, I know the feel, but it's bad business. And I understand the the annoyance of the drunk and high people coming at night in floods, but still. You have to be professional just like how I stay calm and charming to the arrogant drunk business men always harassing us girls workers if we're into older men and to sit on their laps. Got to suck it up. Unless of course it gets uncomfortable to a point where informing a manager is necessary.
  • ⚥Κόζμω ... Beanybudd 2012/06/22 03:54:46
    ⚥Κόζμω Græme اليا Mongrain
    +1
    That's sexual harassment, should get repeat offenders on video then charge them.
  • Beanybudd ⚥Κόζμω ... 2012/06/22 08:28:44
    Beanybudd
    No kidding! I hate it
  • Cameryn (◠‿◠✿) 2012/06/22 02:29:01
    No
    Cameryn (◠‿◠✿)
    They suck...
  • wysiwis 2012/06/22 02:22:20
    No
    wysiwis
    Most I've been to have taken the "Fast" out of "fast food". There's three within my city I won't go to, and the one closest to home, I haven't been to in ten years because the service was so bad.
  • ZERO 2012/06/22 02:20:09
    Yes
    ZERO
    The service at my local McDonalds is at least as good as the competition.
  • burningsnowman 2012/06/22 02:18:28
    No
    burningsnowman
    The food tastes like ass even by fast food standards and the people serving it can barely speak spanish.
  • s2k 2012/06/22 02:17:58
    Yes
    s2k
    Each one is a little different. I used to go to one that always messed up my order but I've found a new one that's very good
  • Chris 2012/06/22 02:03:20
    No
    Chris
    +3
    I stopped eating there years ago, the food is decent but the employees, even managers are rude and obnoxious... it's pretty sad when the customers are nicer than the employees.

    If i want fast food, I'll go to Chick Fil A, at least I don't have to sell my dignity there.
    chic fil a

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2014/10/22 08:08:40

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