Does ANYONE Remember Wetson's??
StarrGazerr 2009/08/29 02:52:03
Wetson's was a fast food hamburger chain that existed from 1959 to 1975. The chain was known for its signature burger the "Big W", 15-cent burgers, 10-cent fries, and the slogans "Look for the Orange Circles" and "Buy them by the bagfull" (very similar to McDonald's "Look for the Golden Arches" and White Castle's "Buy 'em by the sack"). Wetson's also had two clown mascots, Wetty (female) and Sonny (male), in the style of McDonald's Ronald McDonald. At its peak, Wetson's had approximately 70 locations in the greater New York metropolitan area.
Wetson's was founded in 1959 by Harold Norbitz and Carl Wetanson. The pair had visited a McDonald's during a trip to Chicago's suburbs in the mid-50's, and impressed with the concept— cheap food and fast service, they, according to Norbitz, "basically duplicated it" (at a time when there were no McDonald's in the metropolitan New York area). Carl Wetanson's older son Herb was the man who did the hard work and helped the chain expand and become a success (the other son, Errol, was for a time married to actress/model Margaux Hemingway).
By 1975, McDonald's and Burger King were battling for dominance in the New York market and Wetson's could no longer compete effectively. That year the chain was purchased by Nathan's Famous and converted to small Nathan's restaurants.
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