Chipotle-Style Indian Food Growing in Popularity: Would You Try It?
SodaHead Food
2012/02/20 02:56:10
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What Chipotle did for Mexican food, restaurants like Bombay Bowl are doing for Indian cuisine. And according to the New York Times, assembly-line format Indian restaurants are one of the nation’s newest food trends.
Diners at Bombay Bowl are just four steps away from the meal of their choice.
Step 1: pick a bowl, a plate, or a roti roll.
Step 2: choose a healthy filling (grilled chicken, Bombay chicken, braised beef, or soft tofu).
Step 3: add a sauce (tikka, saag, vindaloo, or korma).
Step 4: spice up or down by choosing a chutney.

Additional options on the menu include naan flat bread sandwiches, salads, and samosas. For those less familiar with Indian food, the user-friendly menu outlines the dishes’ ingredients and spice levels.
“We have to break down traditional dishes into gravy and protein components so that our guests can gain control of their experience, and build their own meal,” said Amar Singh, the owner of Bombay Bowl.
“It’s all about deconstruction. We have to deconstruct Indian food so that it can appeal to the mainstream public. With deconstruction, everything is possible,” he added.
What about you SodaHeads? Would you try food from an assembly-line format Indian restaurant?
Diners at Bombay Bowl are just four steps away from the meal of their choice.
Step 1: pick a bowl, a plate, or a roti roll.
Step 2: choose a healthy filling (grilled chicken, Bombay chicken, braised beef, or soft tofu).
Step 3: add a sauce (tikka, saag, vindaloo, or korma).
Step 4: spice up or down by choosing a chutney.

Additional options on the menu include naan flat bread sandwiches, salads, and samosas. For those less familiar with Indian food, the user-friendly menu outlines the dishes’ ingredients and spice levels.
“We have to break down traditional dishes into gravy and protein components so that our guests can gain control of their experience, and build their own meal,” said Amar Singh, the owner of Bombay Bowl.
“It’s all about deconstruction. We have to deconstruct Indian food so that it can appeal to the mainstream public. With deconstruction, everything is possible,” he added.
What about you SodaHeads? Would you try food from an assembly-line format Indian restaurant?
Read More: http://www.nytimes.com/2012/02/15/dining/step-by-s...






















Id rather go to authentic restuarant anyday. Cheaper too.
It could be that Chilli Gobi is the meaning of life.
Naan bread is absolutely wonderful if baked traditional style.
I am amazed at the number of S/H ers that are unwilling to experience differing cusines.