An Ugly Modeling Agency Exists: Refreshing or Ridiculous?

AdriHead 2013/02/06 23:00:00
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At Ugly Models Agency, finding models isn't based on whether you have a pretty face or a tall, thin body. It's actually just the opposite. The unconventional modeling agency books the oddest-looking people they can find.

On its website, the company writes: "We like our women fat and our men geeky. We like the extremely tall and the shockingly small. No one is too abstract for our books! We are Ugly. And we are the leaders in character modeling. With a unique outlook on modeling, our philosophy is simple: 'Any beauty can be airbrushed but we want our look to have true character.'" It's a pretty cool mantra, if you ask us. Do you think this "ugly" modeling agency is refreshing -- or a bit too ridiculous?

ADWEEK.COM reports:
When modeling agencies say they use "unconventional models," that's usually code for "pretty but not famous yet." Not at the Ugly Models Agency, though. They've gone full John Waters, by which I mean they use the weirdest-looking people they can find, which is all kinds of refreshing.
pretty famous models agency john waters weirdest-looking people kinds refreshing

Read More: http://www.adweek.com/adfreak/ugly-models-agency-f...

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  • kittycat 2013/10/31 00:16:40
    no one is going to buy clothes sold by these people though
  • Jerry 2013/05/05 05:33:15
    alternate lifestyles.... I love them, and always like to see people try to succede outside the accepted norm!
  • Tobe 2013/04/21 12:48:35
    It's great, it helps destroy the body image that society has indoctrinated for so many people, but I still think that it should all be removed, all forms of model agencies should disappear, that way, we wouldn't have to worry about body images.
  • Billy the kid 2013/04/21 12:45:30
    Billy the kid
    As there are far more ugly people floating around in society than 'beautiful ' ones, it is only right that they should have a modelling agency representing the majority .....
  • codie.paul 2013/02/18 18:04:53 (edited)
    Haha and just when i thought i heard it all. No one wants this. Gross. But people do have rights. So thats up to whoever wants to do it. I personally strongly disagree. Damn that picture is creepy. I like Clint's reaction though. Haha. Priceless. And interesting a lot more for no.
  • malemammal 2013/02/14 18:06:07 (edited)
    Interesting idea. Your choice of illustration may somewhat affect the results of the poll, though.

    I think it would be interesting to see people like Steve Buscemi and Lily Taylor in adverts for underwear, fragrance lines, etc. Not that they are hideous or anything, just different from the people who normally do these kinds of things.

    There is an oppressive sameness in advertising these days that I would like to be challenged somehow. You notice it leafing through women's magazines where all the models are like clones of the same prototype with just a little variation.
  • amiga 2013/02/13 23:58:23
    Qualified reply -- what's "ugly" on the continuum from unattractive to repulsive? Nothing wrong with using 'average'-looking models; it's actually rather refreshing. OTOH, there's a point beyond which it's unlikely to sell product, such as the above example.
  • VictorianBabe 2013/02/12 04:59:53
    It's not a bad idea but being a model only because you're unapoealing to the eye???? Idk if I'd be brave enough to commit to something like that. That's like being a 500lb lingerie model. It's counterproductive.
  • Nichole 2013/02/12 04:51:19
    It depends on so many factors, but I hope it's a good thing.
  • roman.romaniuk 2013/02/12 03:28:41
    I'm indifferent, but I'll say more refreshing than ridiculous. What could be wrong with filling a marketing niche, as long as no one's being exploited ?

    Standards of "ugly" are highly subjective. Live and let live. :)
  • Sarah Alexander 2013/02/11 15:33:29 (edited)
    Sarah Alexander
    I wouldn't say refreshing, but it will be useful occasionally when an ad needs an ugly person.
  • Lone Wolf 2013/02/11 15:27:51
    Lone Wolf
    That is just too much
  • QC 2013/02/11 14:57:30
  • fortycal_sig 2013/02/11 08:15:39
    Not so much "refreshing" as just filling an economic/cultural niche. Why shouldn't they?
  • TheThingsIDo 2013/02/10 21:35:05
    If done the right way this could be refreshing. But it could go either way. Depends on how the models feel and what this organization's motives are.
  • Mitri 2013/02/10 15:31:46
    I think it's good to see different, exotic and bizarre faces hanging about. Better than seeing only airbrushed & beyond perfect ones.

    And to those who cry 'exploitation' erm, these models CHOSE to be in the magazine. They're just having fun.
  • TheThin... Mitri 2013/02/10 21:38:14
    Everyone has a place in the world.
  • Mitri TheThin... 2013/02/11 15:39:45
    Exactly. ^_^
  • Sailor ... Mitri 2013/02/11 04:28:00
  • nicesteve 2013/02/10 05:06:52
    Someone is a couple cans short of a six pack here.
  • Walks_on_Clouds 2013/02/10 02:50:56
    BUT, if there's a niche for it, shoot. These are tough times and people need jobs. If there's money to be made there, why not?

    I only chose 'Ridiculous' because 'Refreshing' didn't really fit my thoughts. Maybe 'Indifferent.'
  • Boxing_Chick22 2013/02/10 02:04:27
    Beauty is all relative and if what you find beautiful differs from the majority opinion, it should be celebrated for it's originality not ridiculed.
  • Ramón 2013/02/10 00:43:02
    They're advertising to zombies right? The brain dead to whom this idea is cool.
  • JessDeCristo 2013/02/09 20:30:24
    Hey, personaly, if that's what he likes, go for it. Personaly I think is sickenning even to look at, I doubt thre's a woman that would like to kiss him.
  • Freeranger 2013/02/09 20:17:09
    Where's my spray bottle of sea water...You wanna be an original phreak, I have the technology.
  • Thank you but no... 2013/02/09 19:14:51 (edited)
    Thank you but no...
    Been around for years. One of my friends has been a member for ten years and got lots of work from them. He's the creature on the left here...

    years friends member years lots work creature tv

    Here is the full video. He emerges from the TV about three minutes in...

  • TheThin... Thank y... 2013/02/10 21:32:41
    I LOVE Chris Cunningham's work. Is he the one behind the modeling agency though?
  • Thank y... TheThin... 2013/02/11 10:42:57
    Thank you but no...
    No, but he uses them a lot for his work. Al (Stokes), the guy in the video, has worked with him on several occasions.
  • codie.paul Thank y... 2013/02/18 18:16:45
    so that really is a movie?
  • Thank y... codie.paul 2013/02/18 18:22:47
    Thank you but no...
    It's a music video, but Al has been in a few others, notably 28 days later...

    IMDB entry for Al Stokes
  • codie.paul Thank y... 2013/04/19 19:22:49 (edited)
    ok that is not only stupid but messed up. acting and modeling are two different things. haha. and models are looked at a lot more. enough said.
  • Thank y... codie.paul 2013/04/30 12:03:53
    Thank you but no...
    So where do you suggest a director goes when he wants to cast an ugly part in a film?
  • Yami no KoHime ~ 平和 2013/02/09 18:45:19
    Yami no KoHime ~ 平和
    that... is just stupid
  • Sabrena Heimes 2013/02/09 15:35:11
    Sabrena Heimes
    I think it's good that people that don't look like a ridiculous stick figure can be appreciated for who they are. I say it's about time. I might even be able to do that since I'm not pretty enough to be a real model
  • Dave 007 2013/02/09 12:42:18
    Dave 007
  • Saleem Afsar 2013/02/09 08:56:11
    Saleem Afsar
    how can you destroy a face with metal and refer to it as fashionable. It is not pleasing to the eye
  • Thank y... Saleem ... 2013/02/11 10:44:37
    Thank you but no...
    And how is this comment related at all to the actual question?
  • trailerguy1 2013/02/09 07:00:04
    I'm sick of pretty. Bring on the people who look like ME!
  • OneLast... trailer... 2013/02/09 18:53:06
    Soda Head just showed us you.

  • Kage 2013/02/09 06:24:07
    Ridiculous and insulting. >:(
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