Should Nike Sue Reebok Over Tebow Jerseys?
SodaHead Sports
2012/03/29 16:34:31
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Nike isn't happy with its fiercest competitor -- Reebok -- a subsidiary of Adidas. According to reports, Nike is pursuing legal action against Rebook over alleged illegal manufacturing of jerseys. Whose jersey, you may ask? Well, none other than the newest member of the New York Jets, quarterback Tim Tebow. Yes, TebowMania has run wild in the apparel industry and now in the court room.
According to Nike itself, the problem the company has with Reebok is that it is misleading consumers. In one week, Nike replaces Rebook as the official jersey/apparel provider of the NFL, meaning all of the jerseys with be produced by Nike -- with the Nike logo on them. However, Reebok decided to release new Jets jerseys of Tebow just one week before Nike's new deal takes place and as many can imagine, TebowMania caused them to be a hot seller.
While it's unlikely people will stop buying Tebow jerseys next week and beyond, Rebook was the manufacturer that got to reap the benefits of the initial wave of New York TebowMania. In other words: Nike feels like Reebok cheated the company out of money it should have made a week later when the new deal with the NFL comes into effect. Is this a foul and sue-able offense by Reebok or just good business and sour grapes from Nike?

According to Nike itself, the problem the company has with Reebok is that it is misleading consumers. In one week, Nike replaces Rebook as the official jersey/apparel provider of the NFL, meaning all of the jerseys with be produced by Nike -- with the Nike logo on them. However, Reebok decided to release new Jets jerseys of Tebow just one week before Nike's new deal takes place and as many can imagine, TebowMania caused them to be a hot seller.
While it's unlikely people will stop buying Tebow jerseys next week and beyond, Rebook was the manufacturer that got to reap the benefits of the initial wave of New York TebowMania. In other words: Nike feels like Reebok cheated the company out of money it should have made a week later when the new deal with the NFL comes into effect. Is this a foul and sue-able offense by Reebok or just good business and sour grapes from Nike?

Top Opinion
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Seeker of Truth - War Wizard 2012/03/29 18:56:44No+8They aren't yet the official provider, so Reebok had every right to continue selling their goods up until the minute the contract changes over...






















Nike, let it go
Further There should be a little question of the protectionism in that industry (sports) which allows them to charge unreasonable amounts for a product. Tickets are to high priced, players are paid to much, and the clothing isn't worth a tenth the cost.
I refuse to buy, and I refuse to wear this kind of clothing. Also I refuse to wear clothing not advertising either my own business, or one for people I work for. I refuse to buy a billboard, that the business should pay me to wear, to do their advertising for them...