Ryan Lochte Wants to Trademark 'Jeah': Totally Cool or What a Tool?
SodaHead Celebs
2012/08/20 20:00:00
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The Ryan Lochte publicity machine churned louder than almost anyone’s during the London Summer Olympics this year. But it seems like a distant hiss now that the post-closing ceremony gold medalist is tooting his own horn all over Hollywood. After all, he comes complete with a movie-star-sized ego, abs of steel and his own catch phrase. “Jeah!”
Rapper MC Eiht has come forward to say that “Jeah!” has been his for years. And Lochte credits Young Jeezy for coining the word, which he pronounced ch-ea, in his songs. But Lochte has put his own spin on it by changing the “ch” sound back to a “ja” sound. Is this a joke or something?
As Lochte so eloquently described it at a recent press event, “It means like almost like everything. Like happy. Like if you have a good swim you say, ‘Jeah.’ Like it’s good. Like, so I guess it means good.” Lochte may also consider trademarking the word "like" since he, like, says it a lot.
As Lochte so eloquently described it at a recent press event, “It means like almost like everything. Like happy. Like if you have a good swim you say, ‘Jeah.’ Like it’s good. Like, so I guess it means good.” Lochte may also consider trademarking the word "like" since he, like, says it a lot.
According to his application for a trademark, there are a lot of things that could carry this upbeat tag. Lochte is considering mass marketing swim goggles with the phrase, as well as key chains, water bottles, even gift cards. Just image it, “Happy Birthday to the World’s Best Grandma. Jeah!”
Read More: http://www.eonline.com/news/338833/cha-ching-ryan-...
Top Opinion
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What a tool!
+9The guy has a pair of shoes that leave his name in the sand when he walks. That has to be the biggest sign of a douchebag I have ever seen.
All we need is more reality "stars". I must be the only one that cringes when my kids turn on the TV.
You'd do it too!!
He's a dumb-bunny athlete^^
The phrase is too common (somewhere...? Idk where) to be taken as his catch phrase, though.
Lochte has all the right in the world to self promote. He's simply doing what a lot of other people have done who have come into the light of the media. For example, Michael Phelps did a lot of self promotion after the 2008 Olympics. Sara Palin is the queen of self promotion because she is still riding a failed VP attempt. Apallo Ono is doing it. What Lochte is doing is no different from what other athletes and personalities have done. The difference with Lochte is he is not being shy about it.
Phelps, Palin, Ono and Lochte.
Well I kinda like Ono.. Not sure how he fits in your list.
Why shouldn't he cash in on his sudden but sure to be limited fame?
He isn't Ono though. Ono is charismatic. Lochte is just dull.
it was easy to see on his face, during the games, that he knew he did not live up to what said he was going to do. LOUD MOUTHED TOOL!!! by the way, what gives with the "wigger" grille in his mouth??