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LISTEN > Kanye West and Jay-Z Drop New Single: Is 'Watch the Throne' All That?

SodaHead Music 2011/08/08 21:05:27
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Kanye West and Jay-Z have only been working on "Watch the Throne" since November, but it quickly became one of the most anticipated albums of the year, right up there with Lady Gaga's "Born This Way" and Dr. Dre's "Detox."

Now that the album is finally out responses from fans have been enormously positive -- no surprise there -- and to carry the album in the media, 'Ye and Jay have released the album's third single, "Lift Off (Watch the Throne)" with Beyonce.

"Lift Off" reminds us a bit of "Power," the first single off of Kanye's 2010 release "My Beautiful Dark Twisted Fantasy," with a strong focus on the song's instrumental elements and percussive beat, while relying on Beyonce's voice for the feminine pop aesthetic that's been dominating radio play all year with artists like Rihanna and Adele.

The lyrics are pretty thin for a hip hop release is exactly what you'd expect from two of rap's most ambitious artists. Gradiose statements like "Earth is boring" and "We gon' take it to the moon" make their message abundantly clear: It's their time to serve as music royalty.

Critics haven't had a chance to respond the album yet since it was only released on iTunes this Monday, but reviews of "Lift Off" have been supportive, if unethusiastic.

There's no question, Jay-Z and Kanye are at the top of their game, and "Watch the Throne" will probably make a killing -- but they've been at the top of their game for years. What exactly are they trying to prove?

At this point, claiming "the throne" sounds more like a desperate plea for re-election.

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Opinions

  • You brightened up my world!!! 2011/08/28 07:00:12 (edited)
  • LibertarianWill 2011/08/18 21:21:13
    Yes
    LibertarianWill
    Wtf? It forces me to click yes! Crazy he must be desperate....
  • RescueCat~ 2011/08/16 16:17:45
    No
    RescueCat~
    I just don't like rappers in general. I once ripped apart a Kanye West poster I got in a magazine. I didn't feel mean at all.
  • RescueCat~ RescueCat~ 2011/08/16 16:18:23
    RescueCat~
    +1
    Some Twilight guys were on the other side of that poster, by the way.
  • Micov RescueCat~ 2011/12/03 22:24:32
    Micov
    Score... I hate twilight, lol...
  • RescueCat~ Micov 2011/12/05 15:59:36
    RescueCat~
    Cool, me too!
  • Ben 2011/08/09 22:53:02
    No
    Ben
    I haven't heard it, but I'm gonna say uuummmmm no.
  • Micov Ben 2011/12/03 22:26:41
    Micov
    Epic fail... why are you here then, again???
  • Ben Micov 2011/12/04 03:32:21
    Ben
    What?
  • Micov Ben 2011/12/04 03:38:50
    Micov
    How can you give attempt to give a legitimate opinion on something you've never even heard???
  • Lanikai 2011/08/09 19:07:07
    No
    Lanikai
    Get some talent, and some truth, then try again boys,.
  • You bri... Lanikai 2011/08/28 07:06:12
    You brightened up my world!!!
    What lies do they tell? Please let me know. And what talent do they not have?
  • Lanikai You bri... 2011/08/28 12:47:49
    Lanikai
    They present a thug lifestyle that neither lives, they perpetuate the myth of opression and the denigration of women, and they have no talent. No talent, period.
  • You bri... Lanikai 2011/08/28 16:29:59
    You brightened up my world!!!
    +1
    I don't see how they a presnt a thug lifestyle. Why do you say that because of how they dress? Because they're rhymes don't say it. "the myth of opression" don't hear that either, they both constantly talk about their money, how much they have of it and what they do with it. How does Kanye or Jay-Z degrade females? They talk about what they been through with the women they've been with and also what the women that degrade themselves. Jay-Z barely talks about women anymoer anyway. Also, rockstars degrade women whether they talk about it in their music or not, it's called groupies. You just don't like hip hop.
  • Micov Lanikai 2011/12/03 23:01:45
    Micov
    First off Jay-Z lived that life he speaks he sold drugs and resided in poverty, hence Marcy projects. Although Kanye lived in a middle class household, he lived a oppressed society. His father Ray west was a Black Panther for God's sake. If that scream oppression to you, you're blind, ignorant or closed-minded like most of the pop/rock kids on this site...
  • Lanikai Micov 2011/12/05 15:24:06
    Lanikai
    Neither of them know jack crap about an oppressive society, they may have had " things" placed on them based on self perception, but NO ONE is oppressed in America.
  • Micov Lanikai 2011/12/03 23:06:22
    Micov
    Get some facts and truth, then try again, kid... lbs... epic fail
  • Lanikai Micov 2011/12/05 15:24:45
    Lanikai
    Got em, both are talentless hacks, trading on something they do not live. No thanks.
  • Nat™ 2011/08/09 17:55:41
    Yes
    Nat™
    Anything by Jay-Z and Kanye West is worth it.
  • Kayla Kannibal [[Parawhore]] 2011/08/09 17:29:14 (edited)
    No
    Kayla Kannibal [[Parawhore]]
    +3
    personally i dont like either Kanye West or Jay-Z
  • Skylaris Alanis 2011/08/09 17:12:13
    No
    Skylaris Alanis
    +1
    Ewww. I love Kanye and Jay-z, but... ewww love kanye jay-z sucks
  • Tank 2011/08/09 17:06:32 (edited)
    No
    Tank
    +6
    You can't spell CRAP without RAP

    Retards
    Attempting
    Poetry

    Silence is golden  but duct tape is silver
  • You bri... Tank 2011/08/28 07:07:55
    You brightened up my world!!!
    +1
    Poetry is any form of writing that doesn't have a set rules to it, like prose. So, how is rap not poetry or poetry not rap?
  • Micov Tank 2011/12/03 23:21:27 (edited)
    Micov
    You can't spell Tanked without Tank.

    Talking
    And
    No
    Knowledge

    silence

    (Tanked -To tank something is to do badly or at it, or fail. One usually does this on tests that one is unprepared for. http://www.urbandictionary.co...
  • relic 2011/08/09 16:26:53
    No
    relic
    +1
    If "Throne" refers to a toilet, maybe it is.
  • Tank relic 2011/08/09 17:10:56
  • Liberta... relic 2011/08/18 21:23:33
  • Elleryqueen 2011/08/09 16:23:06
    No
    Elleryqueen
    +1
    It sucks.
  • ReasonOverFaith BN - 0 2011/08/09 15:43:22
    Yes
    ReasonOverFaith BN - 0
    +1
    Jay-Z and Beyonce is a great combo. How you gonna rip on a legend like Jay-Z?
  • Tank ReasonO... 2011/08/09 17:07:29
    Tank
    +1
    ROFLMAO @ your digital media converter.
  • ReasonO... Tank 2011/08/09 17:08:44
    ReasonOverFaith BN - 0
    +1
    ROFLMAO @ your not noticing that its a youtube video that I embedded and not my converter.
  • Tank ReasonO... 2011/08/09 17:20:28 (edited)
    Tank
    +2
    It just goes to prove my point that you think this track is actually good & using someone that converted the track with a fail movie maker when the vid & song are nothing more than crap. Great job @ proving your epic failing.

    vid song music industry crap job proving epic fail epic fail
  • You bri... Tank 2011/08/28 07:15:33
    You brightened up my world!!!
    +1
    If you having girl problems, I feel bad for you son, I got 99 problems but a bitch aint one. The hook is ill. Rap critics say hes money cash hoes, I'm from the hood, stupid, what type of facts are those. I'm from rags to riches, homey I aint dumb Bounce on the devil put the pedal to the floor. Imagery in this song, personification, metaphors, storytelling, dialogue and the beat is hard, Thanks to Rick Rubin. Half a mil for bail cause I'm African. And mad truth. LMAO.
  • Micov ReasonO... 2011/12/03 22:31:22
    Micov
    As much as I am happy you support Jay-Z and Kanye as well, your media converter is a disgrace...
  • ReasonO... Micov 2011/12/04 02:37:45
    ReasonOverFaith BN - 0
    Not my media converter. I just grabbed the video off of youtube. Take it up with the account holder.
  • rusty 2011/08/09 15:42:46
    Yes
    rusty
    +3
    I haven't heard it and I like it that way.
  • Tank rusty 2011/08/09 19:12:09
    Tank
    ROFLMAO
  • Rale 2011/08/09 12:40:20
    No
    Rale
    +2
    I don't know who sucks more that racist Kanye or that grampa Gay-z.
  • You bri... Rale 2011/08/28 07:16:00
    You brightened up my world!!!
    How is Kanye racist?
  • sigh 2011/08/09 10:21:17
    No
    sigh
    +4
    this video makes me want to vomit. Why do people like this crap?

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