Jell-O Promotion Targets Fans of Super Bowl Loser: Awful or Amazing?

SodaHead Sports 2013/02/02 21:52:10
Add Photos & Videos
Plenty of NFL teams will tell you they hate to come in second place, especially if they end up the losers of the Super Bowl. As with every year, the winner of Super Bowl goes to Disney World. That means in addition to getting that elusive Super Bowl ring, either the San Francisco 49ers or Baltimore Ravens will be chilling with Mickey Mouse.

The loser however, will be heading back home with their spirits deflated, but fans of that team won't be sad for long. Well, not if Jell-O has anything to say about it. According to ESPN.com, Jello-O will be giving out its trademark snack for free in the Super Bowl losers' respective city. That means Niners or Ravens fans will either get a parade or some Jell-O goodness.

While bragging rights will only belong to Baltimore or San Francisco, at least the disappointed fans can say they received free Jell-O in an attempt to heal their broken hearts. Jell-O may not completely do the trick, but it's worth a shot and a unique marketing strategy by the company. Some will find it awful. Others will find it amazing. As tasty as Jell-O is, Niners and Ravens fans don't want to be the ones getting free food after Super Sunday.

Jell O

Read More: http://espn.go.com/nfl/playoffs/2012/story/_/id/89...

Add a comment above

Top Opinion

  • jas wats 2013/02/03 04:17:25
    jas wats
    Getting to second place in the superbowl is still a pretty amazing accomplishment.

Sort By
  • Most Raves
  • Least Raves
  • Oldest
  • Newest

  • Manster 2013/02/11 23:07:34
    I'd love to hear the stories from those who got the free Jello. Was it pudding or gelatin?
  • Jennifer Villarreal 2013/02/05 05:25:51
    Jennifer Villarreal
    I love jello, but that's not good sportsmanship. It's kinda offensive
  • Mo 2013/02/05 04:09:28
    Maybe not literally amazing, but it's a great promotion for good old humble Jello. Best thing to push it since jello shots.
  • TruBluTopaz 2013/02/05 01:23:03
    I liked it. It was clever.
  • Platinum Fangs 2013/02/04 23:18:15 (edited)
    Platinum Fangs
  • PortaPocketGal 2013/02/04 18:03:40
    truthfully I'd rather say "decent" instead of either A word... "amazing" is getting a bit overdone, methinks...
  • yasmine.jomun 2013/02/04 13:21:39
  • MrSexyPants 2013/02/04 06:16:05
    free jell-o?! that's awesome! even better if they're jell-o shots :)
  • marty 2013/02/04 04:39:54
    So many brands stand behind the winner that it's hard to choose (assuming that advertisement even phases you). Something different--promoting the loser, er runner-up--will be catchy at least.
  • Kigan 2013/02/04 01:30:12
    Second place in the Super Bowl is still an amazing achievement for any football team.
  • anonymous anonymous 2013/02/04 00:27:25
    anonymous anonymous
    Jell-O is awesome. I love the stuff. It would still suck to lose the Superbowl, except I don't follow football. I'm still not sure who is playing this year.
  • Dj Gill 2013/02/03 22:44:00
    Dj Gill
    "You lost the most important event in your life? Here, have some Jello!"
  • Astoria Malfoy♥ Bass Redfer... 2013/02/03 22:43:48
    Astoria Malfoy♥ Bass Redfern ~*In Harry Potter I Trust
    well, good for Baltimore.
    They'll have Jell-O
  • ☆Sheila☆ Astoria... 2013/02/04 20:13:11
    LOL, sooooo, hope you didnt loose a ton of $$!!
  • Astoria... ☆Sheila☆ 2013/02/07 04:56:07 (edited)
    Astoria Malfoy♥ Bass Redfern ~*In Harry Potter I Trust
    I honestly don't care either way.
    I am not a fan of the sport. I prefer the real football. I have woken up at 5 in the morning to watch a game, but I never watch the Superbowl. But I live in San Jose, and while a lot of people also follow the Sharks, they also follow the Giants, and the 49ers. Me? I don't even watch the MLS games. Eropean football makes my weekends. I still have games on my DVR from the Football world cup back on 2010.
    manchester united 2013

    And really, for what I've heard from my uncle who actually won $100, Baltimore was leading by a lot, about 20+ and then ended up losing most of the lead. So I don't see how the 49ers loosing affects me.
  • ☆Sheila☆ Astoria... 2013/02/08 14:31:42 (edited)
    LOL, well thank you for a very long winded answer to my little joke..lol...BTW as you know the only score that matters is the final and which number is bigger.
  • Astoria... ☆Sheila☆ 2013/02/09 03:53:34
    Astoria Malfoy♥ Bass Redfern ~*In Harry Potter I Trust
    *shrug* still not a fan of the sport.
  • trailerguy1 2013/02/03 22:38:15
    There's always room for Jell-O.
  • ellie. 2013/02/03 22:04:52
    Mmmmm... Jello.....
    drooling gif
  • RachelA7X 2013/02/03 21:10:55
    I meant amazing
  • elvira 2013/02/03 20:36:26
    In the end, we all know there can be only one winner. Just the same, it is great to be appreciated even if you are number 2 or 32. Everyone deserves to be acknowledged when they've done their best. Here's to Jell-O
  • Alexis Garcia 2013/02/03 20:34:08
    Alexis Garcia
  • Alexander T Steward 2013/02/03 20:21:43
  • Samantha Lewis 2013/02/03 20:04:44
    Samantha Lewis
    Look what is a party without jello shots!
    jello shots
  • Sister Jean 2013/02/03 19:58:54
    Sister Jean
  • disclaimer 2013/02/03 19:11:16
    Hey, it's a market no one's ever targeted.
  • Papillon 2013/02/03 18:24:15
  • Glen McLeod 2013/02/03 17:05:36
    Glen McLeod
    i have nothing against the product itself, but the ad is really bad
  • TimothyBrianFoley 2013/02/03 15:33:37
    let the best team win
  • Ahrn3811 2013/02/03 15:24:36
    I don't like Jell-O, but it's still a great idea!
  • Bolrog 2013/02/03 15:09:40
    Dang i need to move...Quick!!! Now to get some Southern Comfort and make some Jello Shots to assuage my grief. Hehe jello shots
  • Samanth... Bolrog 2013/02/03 20:05:28
    Samantha Lewis
    Oh you get it!
  • Sadierose Dobson 2013/02/03 14:51:14
    Sadierose Dobson
    There's always room for jello...win or lose.
  • pinkjae 2013/02/03 13:53:57
    I love Jell-O especially free Jell-O and that is a very good marketing strategy.
  • I NEED A HORSE 2013/02/03 13:00:40
  • foxy 2013/02/03 12:59:51
    Is Jello the same as jelly. isn't it what sick people have in american hospitals? If it is I don't think they would be too thrilled.
  • Papillon foxy 2013/02/03 18:32:23
  • foxy Papillon 2013/02/03 18:36:34
    Thanks but unless it is anywhere in England I do not suppose I will ever taste it,
  • Papillon foxy 2013/02/03 19:47:58
  • foxy Papillon 2013/02/03 19:52:03
    no sorry never heard of that, I will look when I go shopping.

See Votes by State

The map above displays the winning answer by region.


2014/04/20 08:36:32

Hot Questions on SodaHead
More Hot Questions

More Community More Originals